Proof of Play
See what actually played on your screens, with success rates, screenshots and exports.
Proof of Play shows what actually played on your screens: how often, where, and whether it succeeded. Use it to prove delivery to advertisers and to check that content is running as planned.
Where to find it: Ad Manager → Proof of Play. You need ad_manager.proof_of_play:read.
Summary
Section titled “Summary”Five tiles summarise the selected period and compare it to the previous one:
| Tile | Meaning |
|---|---|
| Content Plays | Total plays. |
| Screens Reached | Screens that played content. |
| Playback Success | The share of plays that completed without error. |
| Proof Captures | Screenshots captured while content played. |
| Playback Failures | Plays that failed. |
The green or red change figure compares with the same length of time just before.
Choose what to see
Section titled “Choose what to see”- Date range: Last 7 days, Last 30 days, Last 90 days or a custom range.
- Content type: Images or Videos.
- Campaign, Playlist and Status (Live, Scheduled, Ended, Completed).
- Location: narrow to one location. Needs
locations:read. - Search content… by name.
Reset Filters clears everything. Switch between list and grid views.
By location
Section titled “By location”When your screens have locations, a By location strip shows plays and airtime per place, with a No location group for screens that have none. Locations are taken from each screen’s current location. If you move a screen, its past plays move with it.
The content list
Section titled “The content list”Each item shows a thumbnail, its campaign and playlist, Plays, Screens, Success rate, Last played and Status. Click an item to open its details: the recent screens it played on, Recent Proof Captures (screenshots taken from those screens), file information, duration, and any failures.
Export
Section titled “Export”Export Report downloads the playback history as a CSV file for your advertiser or finance team. It includes a location column.
Accuracy notes
Section titled “Accuracy notes”- Plays are reported by the player. If a screen is offline, its plays are reported when it reconnects, so recent figures can rise.
- Proof captures are screenshots from the screen at play time, so they show what was really displayed.
- A campaign’s own Analytics tab shows the same data scoped to one campaign. See Campaigns.